BRAND-LED BUSINESS
GROWTH AGENCY

About this project

Branding, website and flyer design for Dorcas Jane Interiors

Dorcas Jane Interiors create bespoke soft furnishings and upholstery across Hertfordshire and North London. They are specialists in creating homes that are perfectly in tune with the people who live in them. Dorcas Jane approached Focus7 looking for brand creation, some offline collateral and a website to attract new business across the counties.

Inspiration

Dorcas Jane Interiors' owner Harriet was inspired by her middle name, Dorcas, and the 1800's vintage dressmarker pin tins to create her own business and it was very important for Focus7 to create her brand with inspiration and similarities to the original Dorcas pin tins brand, including the flowers, vintage typeface and colours whilst demonstrating a made-to-measure, professional, hand-sewn feel.

Leaflet and website design

Once the brand was developed, we created a leaflet which would accompany deliveries and be used at events to attract people to the new website we created for Dorcas Jane. The website was designed to be a fresh, clean website to showcase the services of Dorcas Jane and their portfolio of work.