About Us

We like to think that Focus7 is living proof that not all marketing and digital agencies are the same. Although we are skilled in all the design agency disciplines, we never start by offering to sell you a website, a logo or a campaign. If you ask us for something, we always ask why. We’ll recommend a cost-effective workshop here at our Herts agency HQ to define your driving purpose and define what you do better than your competitors.

Then we’ll help you ignite that brand difference by communicating it consistently, creatively and powerfully. Online, offline, all the time. Your most important asset is your team of people, so we’ll make sure they are aligned, united and motivated.

That will help us as we work alongside you to target growth, monitor growth and plan for more growth; funded by the incremental success we deliver. The power of brand is a beautiful thing – just take a look at some of our recent case studies.

Brand means finding the heart of your business and making it beat faster. Brand means celebrating what makes you better than the rest – and exploiting it commercially. Above all, at Focus7, #BrandMeansBusiness.


Right from the start, we wanted to hold ourselves up against what we believed in, so we created our set of seven values that we admire and strive for at all times.

WE ARE Creative

Our creativity knows no bounds and we always strive to find the most inventive, dynamic way of showing off our clients’ brands.

WE ARE Professional

We always conduct ourselves with the utmost professionalism, especially whenever we represent our clients.

WE ARE Passionate

Our team are incredibly passionate about all that we do. We genuinely love achieving results for our clients.

WE ARE Collaborative

This is not a dictatorship! Our approach is collaborative, consultative and advisory: we work with you every step of the way.

WE ARE Diverse

You’ll be hard-pressed to find a more eclectic mix of multi-generational people than our diverse Focus7 bunch.

WE ARE Genuine

We operate with a genuine openness and integrity, meaning you’ll always know the full picture.

WE ARE Engaging

Every piece of work must be engaging if it’s to make a difference, and this runs through the heart of everything we do.


Giving back isn’t just part of our ‘CSR policy’ – it’s a way of working.

We fundraise for a number of fantastic local and national charities, including Isabel Hospice, Asthma UK, Breast Cancer Haven and Alzheimer’s Research UK. As signatories of the Armed Force Covenant, we pledge our support to those who serve and have served, and continue this through assisting veteran charities. In addition, we’re passionate about doing our bit for the environment – promoting green practices and choosing to work with clients and partners who share our eco-friendly values. So much so, we’ve even been finalists for regional environmental awards!



Chief Executive Officer

With passion and professionalism in abundance, Vida Barr-Jones has an impressive track record of establishing and meeting business goals. Vida brings 34 years of commercial experience, having spent eleven years as a Board Director at Europe’s largest FTSE-listed office products wholesaler. Vida is an inspirational leader known for excellent communication and engagement across all levels.

David Langdown

Chief Marketing Officer

David Langdown is a serial entrepreneur who brings over 30 years’ experience creating and developing new businesses. His 15 years as Managing Director of one the UK’s leading dealer groups have seen him drive differentiation and growth for customers. A Fellow of the Institute of Direct Marketing, David combines creativity with pragmatism to engineer marketing that fosters flourishing businesses.


Chief Operating Officer

A successful business owner by age twenty, and with a varied 21-year military career including five years at the MoD on Whitehall, Leona has developed first class leadership and management skills. She has managed the successful implementation of major change programmes both in the UK and worldwide, including on behalf of Transport for London in collaboration with the 2012 Olympics.

Aarti Parmar

Brand Strategist

Aarti Parmar believes a brand must be clear on the inside to shine on the outside. She started a creative agency when she was only 24, which led to a 15-year journey in branding and mindfulness. Her Brand Mindfulness concept evolved, and she’s using it to help small businesses build beautiful brands – inside and out.

Bridget Webb

Head of Operations

Bridget oversees operations and ensures the smooth day-to-day running of the business, enabling Focus7 to continue to provide our services to our clients.

Dawn Saltmer

Business Automation Manager

Dawn heads up our business automation team, and is highly skilled in managing software and training clients in its use. As a Keap Certified Partner, Dawn can structure your data and CRM system to their optimum effect, and to train, onboard and support you on an ongoing basis.

Char Bryce

Account Manager

Char expertly drives project delivery as Focus7’s Account Manager bringing years of experience in SaaS sales, software implementation and project management across SMEs and global organisations. She’s bringing her extensive knowledge in sales processes, customer engagement and client retention alongside her passion for understanding your business and desire to help you succeed.

Fay Monk

Executive Assistant

Fay acts as PA to our team of Directors, alongside offering support with administration, HR, IT and Health & Safety.

Charlotte Mayes

Finance Co-Ordinator

Charlotte works for the operations team acting as support to the Finance Manager, dealing with day to day finance admin, including purchase orders, invoicing and petty cash.

Jen Denman

Account Director

Jen works as your Account Director, being a single point of contact for marketing support and delivery. With a background in Ad agencies, she is an expert on delivering fully integrated, international campaigns, to planning large-scale CRM strategies that deliver both customer and business value.

Gemma Stefani

Senior Account Executive

After years in Account Management and Customer Relations, Gemma is always eager to connect with clients and help them to optimise their businesses’ full potential. With a passion for project management and bundles of energy, she strongly believes that all business is people business.


Like what you’ve heard so far? If you’re up for working with a dynamic and multi-generational group who are continuously creating and innovating then get in touch. We’re good company, we promise.

Join Us


We’re proud to be an award-winning brand and digital marketing agency! In only a few short years, we’ve achieved regional and national recognition for our creative and technical services, our entrepreneurialism, environmental credentials and dedication to supporting the Armed Forces.

Take a look…